Sponsorships
The Clarion Hotel Mackay Marina is proud to be part of the Mackay Region community and actively supports community events, arts and culture, charitable organisations, sports and education within the region.
Sponsorships that are consistent with our values and core business, have defined achievable, realistic goals and which offer the Hotel promotional opportunities will be highly regarded.
The Hotel has budgetary restrictions and would therefore prefer applications that are realistic and that clearly outline the proposal and the amount or type of support being sought. Please plan ahead to allow adequate time for your proposal to be considered and assessed.
What kind of sponsorship support is offered?
- Giveaways
- subject to availability, sponsorship assistance may be provided via a range of giveaway prizes
- Cash Contribution
- In-kind Sponsorship
Writing your sponsorship application
Your application should take the form of a formal, written proposal addressed to:
Ceserina Thomson, Marketing Manager
Clarion Hotel Mackay Marina, Mulherin Drive, Mackay Harbour, QLD 4740
Email: salesmarketing@mackaymarinahotel.com
Sponsorship applications are regularly assessed. It is in your best interests to ensure you demonstrate in a tangible way what your organisation is offering the Hotel in return for sponsorship support.
To ensure a decision is reached quickly, we recommend you provide the following information:
- Event Description – Briefly describe the event or program to be sponsored
- Sponsorship Objectives – Outline the objectives of the event. These could include social, educational and financial objectives
- Target Market – Briefly describe your audience. Estimate the number of people likely to attend and where they are likely to come from. What are their ages?
- Sponsorship Benefits – Detail the opportunities for the Hotel to promote its brand, products and services through promotional activities such as signage. Name other sponsors involved. What publicity have you planned?
- Timelines and Locations – Tell us when the event or program will occur and relevant timelines eg. Start and finish times, pre-event activities etc.
- Sponsorship Background – If this is an existing event/activity, name past sponsors and supply information on past performances in terms of target audience, financial results, growth of attendance etc.
- Previous Experience – If sponsorship is sought for an event, detail your experience in event management
- Sponsorship Amount – State the dollar amount, or support you are seeking and what specifically the funds/support will be used for. Be realistic in your expectations from the Clarion Hotel Mackay Marina.
What will the Hotel not sponsor?
Generally, the Hotel does not offer financial support to individuals or sponsorships that involve other Hotels within the region. Nor does the Hotel plan, organise or run events for organisations successful in obtaining a sponsorship.
We will not sponsor the following:
- Gambling
- Organisations that have not fulfilled previous sponsorship agreements
- Events/sponsorships that do not complement the Hotel’s profile
- Political organisations or events
- Sponsorships involving other Hotels
- Duplication of existing sponsorships
- Sponsorships that do not fit the Clarion Hotel Mackay Marina’s client or prospect base
